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A Love Letter To Kuon

Bringing Japanese Craftsmanship to Santa Fe

Bringing Japanese Craftsmanship to Santa Fe

As the buyer for W Department here in Santa Fe, I’m always on the lookout for brands that resonate with our clientele – those who appreciate quality, craftsmanship, and unique design. When I first encountered Kuon, I knew I had struck gold. This Japanese brand seamlessly blends traditional techniques with a modern sensibility, resulting in garments that are both timeless and undeniably cool.

This fall, we’re thrilled to be showcasing Kuon’s exceptional hoodies. Each one tells a story of meticulous construction and thoughtful design. Take the Patchwork Hoodie in navy, for instance. The moment I touched the fabric, I was captivated by its softness. It has this incredible drape and a weightiness that speaks to its quality. The subtle patchwork of navy hues adds a layer of visual interest without being overwhelming.

Then there’s the Twisted Sleeve Hoodie in red. It’s a bit more playful, with its unique sleeve detail and that vibrant red color that just screams fall in Santa Fe. But again, it’s the fabric that truly shines – luxuriously soft and perfect for everyday wear.

And let’s not forget the Kumihimo Hoodie in gray. This one is a true testament to Kuon’s commitment to preserving traditional Japanese techniques. The kumihimo braiding, a centuries-old art form, adds a touch of elegance and sophistication. The subtle gray hue is perfect for our discerning customers who appreciate understated style.

What I admire most about Kuon is their dedication to creating garments that are both beautiful and built to last. You can feel the quality in every stitch, every detail. These hoodies are an investment in timeless style and exceptional craftsmanship.

I’m confident that our customers will fall in love with Kuon just as I have. Come visit us at W Department and experience the magic of this extraordinary Japanese brand. You won’t be disappointed.

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