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Tibi is a contemporary American fashion brand known for its modern, minimalist aesthetic and effortlessly chic designs. Founded in 1997 by designer Amy Smilovic, Tibi has become a go-to destination for sophisticated women seeking elevated wardrobe essentials with a modern twist. The brand’s signature codes consist of clean lines, luxurious fabrics, and impeccable tailoring. Smilovic’s design philosophy is detailed in her book, The Creative Pragmatist. She speaks often of a WOF – a wardrobe fundamental that can be relied on “WithOut Fail,” as opposed to an I&O, or an “In & Out,” a trendy item that can certainly be incorporated into a wardrobe, as long as it works with the WOFs. 

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