How We Look at Clothes
How we look at clothes, and why some take years to reveal themselves: Lemaire, Label Under Construction, Massimo Alba, Harris Wharf London, and Rick Owens.

There is a difference between seeing something and really looking at it. Some things reveal themselves instantly; others take years. A favorite chair that softens with time, a home that shifts with the light, a painting you have lived with for decades. The same is true of clothing.
Some designers invite that kind of looking. Lemaire begins quietly, letting proportion do the talking. Label Under Construction keeps its rigor in the seam and the dye, where only looking will find it. Massimo Alba’s ease is anything but casual: it is deliberate. Harris Wharf London pares away everything but clarity. And Rick Owens, even at his most extreme, is precise. The volume rises across that sequence. The discipline never does.
None of this is about showing off. It is about paying attention. What we hope to make at W Department is a place where that kind of noticing feels welcome, and where we can enjoy discovering things together. Learning to see is not instruction. It is a practice, and all of us are still at it.
Christopher and Paisley Webster
Continue Exploring
- Getting Dressed as a Creative Act, the companion essay, written alongside this one.
- Stone, the Rick Owens SS27 men’s collection, read piece by piece.
- Temple, the Rick Owens SS26 delivery, and why this season lands differently.
- Report from Paris, our notes from the men’s shows for Fall/Winter 2026.
- The full designer roster, house by house.
- What is available now in the online shop.
- Find us at 54½ Lincoln Avenue on The Plaza, open daily, 11 to 5.
- More essays, playlists, and reports in The Library.